| Grown Up Digital by Don Tapscott |
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Wow! This is a good one. Tapscott explores the ways that the Net Generation is changing the way we all look at our world, from the work place to the local bus stop, to nap time on the plane. These "kids" apparently absorbed technology in the womb and they can smoke us old folks.
Of course, you didn't need me to point that out, did you?
They're wired in to the entire wold and they simply don't function like the rest of us--right down to their individual brain waves. Empowered, collaborative, and perfectly suited to hyperspace, the Net Generation is seriously shaking up the status quo.
And, here's a stunner: The Net Generation actually outnumbers the Boomers.
If you expect to be in business during the next thirty years, you better learn how these folks think--or you are in for a world of difficulties. Read the book and get ready for a cool ride. (Oops... Cool isn't used anymore, is it?)
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